Programmatic Video Advertising – Current Trend and Statistics

Online Video Content has become one of the most important form of content for online publishers.

There are more and more businesses start using programmatic video online advertising to engage with their audiences.

Study has shown that digital video advertisement has higher engagement and brand recall. In 2017, 74% of all internet traffic will be video based. 52% of marketing professionals worldwide name online video ad as the type of content with the best ROI.

programmatic video buying